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Editorial

Launch & Discovery Guides

Practical guides on launching products, getting discovered, and reaching the right audience - written for founders and developers.

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Attribution Windows: One $80 Order, Three Ad Platforms Claiming It, and the Default Behind Each Claim

An attribution window is how long after a click or a view an ad platform keeps claiming a sale. One $80 order followed through three platforms, the default windows of ten platforms read from their own help pages, and a sheet to reconcile the claims.

MediaProNet Editorial Team

November 11, 202610 min read